The "Blueprint" To Build a Six-Figure Detailing Business
An in-depth training program that teaches you my systems for sales, marketing, pricing, and operations. You’ll learn what’s working for us right now in my business.
Take the guesswork out of growing your business
When I started my detailing business in 2011, I spent an way too much time watching YouTube videos and reading blog posts (yes, that was a thing back then) about detailing.
I wanted to learn everything that there is about interior detailing, paint correction, and everything in between.
The issue is, even though I was getting better as a detailer, my business didn’t grow.
I didn’t get more calls or customers and my revenue stayed at $0. After all that time learning about detailing, I was just a better detailer. My business didn’t grow.
This is what most detailers go through and the reason why they’re business doesn’t grow.
Once I figured out the right systems to grow my business, my schedule was maxed out with work and I was booked out two weeks in advanced.
Here’s the thing: I didn’t get more customers just because I was a better detailer.
I was able to generate more leads, customers, and ultimately increase my revenue because I focused on the right things.
I created my own website, I optimized it for Google, ranked my Google Business Profile, increased my prices, and over time, my business grew.
There’s no “one thing” that grows your business
Too many detailers believe they’re “one thing” away from growing their business.
- “I just need to spend money on ads”
- “I just need to get trained on paint correction”
- “I just need to figure out my pricing”
- “I just need to get certified for that ceramic coating brand”
- “I just need to get a website and professional photos”
It’s not just about making one right decision. It’s about making a culmination of the right decisions that makes your business grow.
Introducing Detailers Growth Academy, an online training program focused on growing your business
Trust me, you don’t need to spend more time watching videos on how to polish paint or comparing the different kind of pressure washers.
We used a $150 Karcher 1700 for years while making hundreds of thousands of dollars from it.
You need to spend the limited amount of time you have on the things that will push your business forward like:
✅ Building a professional and simple website that converts visitors into leads (without paying thousands of dollars to an agency)
✅ Optimizing your Google Business Profile so you get free clicks and calls compared to the other businesses in your area
✅ Optimizing your website with SEO to rank higher in Google to generate leads and customers
✅ Improving your sales process to book in more customers at a higher ticket price (even if your prices are higher than others)
✅ Refining your numbers so you know what to charge on your services, what to pay employees, and ensuring you’re actually profitable
✅ Running a proper Meta ads campaign to help grow faster through paid ads (other detailers in your area will say it doesn’t work)
What's Included?
Once you enroll, you get access to all training courses and resources. No drip content. No waiting around. Get in and start taking action.
Marketing
Build Your Own Website
There’s a big misconception when it comes to building your own website. Many people think it’s a complicated and technical thing that only seasoned experts can do. Wrong.
Inside of the course Build Your Website, I take you through every detail you need to know to build a professional, simple, and high-converting website using Squaurespace.
By the end of it, you’ll have a website to be proud of that represents your brand (without having to pay an agency thousands of dollars to do it).
Sales
Six-Figure Sales System: How We Book $100 to $10,000 Jobs
You can be the best detailer in your area but if you don’t have a dialed in sales process that converts leads into paying customers, you don’t have a business.
Inside of my Six-Figure Sales System, I show you our entire sales process that’s responsible for booking anything from a $100 engine detail to a $6,000 full body PPF to a $7,000 mold remediation.
Marketing
Meta Ads: Build a Predictable Lead Generation Machine
Meta ads is one of the fastest ways to your business leads and customers. Once you learn the formula, you can scale up or down based on your business goals.
In this course, you’ll learn everything from scripting, shooting, and editing your video ads to setting up and optimizing the backend settings.
Marketing
Optimize Your Google Business Profile: Free Clicks and Calls
If you’re not utilizing your Google Business Profile, you’re missing out on a ton of work that’s going to your competitors. Your website is not the only property you can rank in Google.
This course takes you through every step that you can optimize to make sure you get the most out of it. This brings us hundreds of calls and leads per month!
Marketing
Search Engine Optimization: Rank Your Website on Google
One of the best methods of getting high-quality leads and customers is Google. People know they have a problem, they’re searching for a detailer to get it done, and are willing to pay top dollar for it.
It’s been my number one marketing channel over the last 10+ years. We generate thousands of leads per years and hundreds of thousands of dollars in revenue… all without paying a dime in ads!
Finances
Know Your Numbers: Set Your Prices and Be Profitable
Just because you booked in a $1,000 detail doesn’t mean you’re actually making money. You need to thoroughly understand your backend numbers to understand how to actually be profitable.
In the Know Your Numbers course, you’ll get a much better understanding of how to analyze your numbers so you know when to hire someone, how much you should charge, how long to spend on each job, and so much more.
Don't Start From Zero! Dozens of Templates and Scripts For You To Use
Get a head start with the dozens of templates, scripts, and resources to get you moving faster in your business.
Meta ads scripts
Instead of starting from scratch to run Meta ads, you can take my scripts, use the AI prompt to tweak it, and have your own unique script to use within minutes.
Phone scripts
Don’t lose a customer because you don’t know what to say. I provide phone scripts for selling window tint, ceramic coatings, mold remediation, interior details, and more.
Google Business Profile templates
I took all the guess work from optimizing your Google Profile. You simply take my template, use an AI prompt to tweak it to your business, and instead of writing thousands of words on your own, you can have a fully optimized profile in minutes.
Follow-up text message scripts
We follow-up a lot with our leads. Take our messages, adjust them to fit your tone and voice, and start sending them out.
